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Marketing Mix for Next Generation Marketing
Measuring knowledge management performance using a competitive perspective: An empirical study
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Niches at the edges: price-value tradeoff, consumer behavior, and marketing strategy
Strategy, human resource management and performance: Sharpening line of sight
Relationship between Working Capital Management and Profitability: A Study of Selected FMCG Companies in India
Relevance of Wage for an Efficient Human Resource Management in a Period of Crisis
How Technology Has Influenced the Field of Corporate Communication